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laurates prices Pinocchio 2010 is finally revealed!

Prices Pinocchio 2010 were presented last week by the NGO Friends of the Earth to a vote, open from October 13 to November 9, 7094 vote to be counted.

Organised annually since 2008, the Pinocchio Award for Sustainable Development intend to terminate the balance désastrueux large multinationals in economic, environmental and social and especially the shift between words and institutional action on the ground.

This year, the category''human rights'', the group Somdiaa, a subsidiary of agribusiness company Vilgrain, is being "rewarded" for the impacts of its manufacturing and processing of cane Sugar,''which extension is at the expense of rural communities who see their food security threatened.''

In the category''environment ", the French mining group Eramet is distinguished for its proposed development of nickel mine Weda Bay in Indonesia. However, this project would be large-scale extraction located''in the fragile forest ecosystem of the island of Halmahera,''according to Friends of the Earth.

Finally, in''greenwashing''category, the prize goes to Crédit Agricole. During his recent advertising campaign''It's Time for Green Banking'', the bank claims to have adopted a position in favor of sustainable growth,''then that last August, she was investing in clean coal plant Medupi in South Africa, a polluting project and criticized by international civil society'', said the NGO.

Beyond the symbolism of the event, Pinocchios the environment are a good way to advance public debate on social and environmental responsibilities of multinationals. This could be especially beneficial if companies like Crédit Agricole has sold its shares in the company Dongfeng, provider of the Burmese military following his appointment in 2009 in the category "human humans, "responded by correcting the shot rather than turning a deaf ear.